COVID19 Archives - The Bridgegap Consultants

The Bridgegap Marketing Conclave: Transforming Family Businesses

06JulJuly 6, 2021

Effect Of COVID-19 On Retail Industry In India Business Model And Consumer Behaviour

As the Covid-19 pandemic spreads across the world, threatening lives as well as livelihoods, The Grocery Retailers are playing a vital role in society by keeping the humankind fed and healthy. Groceries remain the essential products in this uncertain situation and are evolving day by...

05JulJuly 5, 2021

Covid Mein Diwali

By Rahul Shetty, Brand Consultant Introduction In the pursuit to catch consumer attention and a place in the shopping cart brands leave no stone unturned, more so in the festive season when buying sentiments are at a peak. This festive season that has come after a dry...